Light pollution is a growing problem and will not get better unless state, county, and city officials who regulate street lighting understand the impact that their lighting regulations have on our night skies and on the fuel consumption needed to generate the electricity for the lighting. I urge you to support the International Dark-Sky Association (IDA). The IDA strives to preserve and protect the nighttime environment and our dark skies through environmentally responsible outdoor lighting. Join now and become a member of the local IDA group near you. We have to start now. Light pollution will only get worse.
This is exactly what I am trying to do - get people motivated to do these things. But we can work together, here, to parse language and methods of attacking this problem as only we, amateur astronomers, know how.
BTW, I am a member of the IDA. I work regularly with Scott Kardel, the Managing Director. He often posts the videos I make in IDA newsletters or on Twitter. I spend my own time every week, which take me 8 - 10 hours for each video, that are seen by 2,000+ people each week. Presently I am close to 600,000 total video views. I think I'm making an impact. I always mention light pollution. Every single one of my videos has the IDA's information in it. I also know and work with Audrey Fischer, my local state's IDA point person. So I'm involved, and doing what I can.
But we all need to get more involved, even if it's an hour a week, or an hour a month. This forum is a wonderful place for us to share ideas and strategies. There has been some great feedback here in this thread alone. So let's use those ideas, come up with words and language that is effective and doesn't just sound like, "Oh, Dave just wants to see more stars so I have to turn off my lights!" We need to make light pollution and light trespass matter to NON-amateur astronomers. And the only way we're going to do that is by working together - both with our local IDA chapters, if one exists near us, and/or on our own if not.
We're only going to do that with language and techniques that will have an impact. That means reaching people at an emotional level. That's just basic sales, folks. If we use logic and facts, we'll get nowhere. That's why I started this thread. Let's keep working on effective, emotionally powerful language.
We need to make the most of the voices we have here, and work together, and encourage each other, and share what ideas can make an impact, by doing it in the smartest, most effective ways possible. And that will involved emotionally powerful language, that captures people's minds and makes them think. That's how will start moving public opinion in our favor.