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Tom TrusockAdministrator

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Re: The Trouble with the Magazines new [Re: Wes James]
      #2496203 - 07/02/08 08:26 PM

There is some sorting according to date and classification blog/report/article/etc. But it's still there. I just checked and it's second one down from the top for me.

--------------------
There are two theories to arguing with my wife. Neither one works.


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RogerLaureys
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Re: The Trouble with the Magazines new [Re: Tom Trusock]
      #2496845 - 07/03/08 04:14 AM

In defence of S&T and Astronomy
I have been a subscriber to S&T and Astronomy since 1974 and I must say my life would be different without those magazines. I still enjoy looking into old back-issues but when I go further than 10 years from now, I find the new S&T/Astronomy more appealing. Maybe our taste has become different? Of course I do see the decline in printing/paper quality of S&T and I don't like it, especially when I sent an e-mail to the Editor and even did not get a (polite) reply.That hurts to a longtime subscriber.
The electronic/CD rom version of the Sky at Night may look appealing, but there goes nothing above a printed copy which you can browse where and when you like.I have the complete collection of CD's but I never have looked at an older version.
I hope amateurs realise that our negative comments may become a self-fulfilling prophycy. Less subscriptions means less quality/revenues means the ultimate death of our beloved magazines. So guys, vent your opinion, let the editors know, but please keep buying the magazines!!!
I hate the idea that one day my post office box may be empty without them.
Best regards,
Roger L.
Belgium


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Tony Flanders
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Re: The Trouble with the Magazines new [Re: Jay_Bird]
      #2496971 - 07/03/08 07:54 AM

Quote:

People are as sure as they can be of any opinion, that S&T has a certain subscriber base, or that S&T is funded 100% by advertising and 0% by subscription. Would Tony, Rick, Sean or Bob please tell us what they can share of the actual facts about this?




I'm not sure of the precise figures, and I'm not sure I would want to reveal them if I did. But revenue from ads and revenue from subscriptions plus newsstand sales are comparable in magnitude, and they are both absolutely essential. At some level, circulation is clearly more important, because if circulation falls, it not only hurts direct revenue, but also discourages advertisers.

As for actual numbers, all magazines sent through the US mail that have audited circulation are required by law to publish their circulation once a year. I could tell you the answer, but wouldn't it be more fun to look it up yourself?

One useful piece of data: S&T almost certainly has many more readers than Cloudy Nights. Beware of generalizing about amateur astronomy as a whole based on Cloudy Nights participants; it's a self-selecting group. And considering that its full name is Cloudy Nights Telescope Reviews, it's not exactly a shock that the discussions tend to be gear-heavy.

Quote:

With those columns often referencing a 4-inch and “only” going up to a 10 to 13 inch scope maybe there is room for a ‘deep sky challenge’ every month or two to seek out Palomar globs, faint galaxy groups, etc.




Very likely we will do that. But remember that Sue French tries to include at least one blockbuster easy object and one seriously challenging object in each of her columns. And just because Sue can see something in her 10-inch scope (from semi-rural skies, no less) doesn't mean that you or I could.

--------------------
Tony Flanders

eyeglasses
6x15 and 8x32 monoculars
8x25, 7x35, 10x30 IS, 10x50, and 15x70 binoculars
70mm and 100mm achromatic refractors
4.5", 7", and 12.5" Dobs


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bobhen
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Re: The Trouble with the Magazines new [Re: Tony Flanders]
      #2497165 - 07/03/08 10:17 AM

New Track Media knows exactly what they are doing – but their motives are probably not inline with ours (loyal readers of S&T). If you go to their website, (newtrackmedia.com) you will find that the reason they are purchasing hobby publications is because these magazines have a loyal subscriber base. Many S&T readers have subscriptions of over 10, 20 and 30 years - unheard of in publishing. And I can only presume Woodworking and Quilting (other New Track properties) have loyal readers as well.

While you are on their site, click on Senior Team and scroll down to Boston Ventures. It’s nice to know that the biggest investor in New Track was (is) also an owner/investor in the National Inquirer.

Are we all feeling better now?

I subscribed to S&T for 30 years and have every issue. I also wrote a letter to S&T 3 months ago that mimics a lot of what Rod wrote and what others have said here: using the National Geographic Society as an model, deliver quality, more in-depth articles, become unique, even charging more for quality, etc, etc, etc.

Sadly, I don’t see that level of creativity or commitment to quality coming from New Track - but just the opposite as the cheapening of the product confirms. Will I continue to subscribe? That is a question I would never have considered in years past.


Bob


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DavidWasch
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Re: The Trouble with the Magazines new [Re: Alan K]
      #2497483 - 07/03/08 01:11 PM

Thanks for the article, Rod. It is a wonderful to hear someone give voice to something that has been rattling around in my head for a while.

I guess we all have our things we would like to see more of in periodicals (reviews, do-it-yourself articles, etc), many of which can be easily provided through the Internet. Well-crafted science/research stories are the exception. They require knowledgeable writers with a knack for turning raw research into informative writing for a broad audience. Most 'hard' science has disappeared from periodicals (just look at what happened to Popular Science --sheesh!).

I miss good science writing, and don't think web pages can substitute for a well crafted magazine feature. After all, good writing is expensive, and web pages are about doing things on the cheap.


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Fiske
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Re: The Trouble with the Magazines new [Re: DavidWasch]
      #2497617 - 07/03/08 02:09 PM

It is interesting to know that subscription, ad, and newsstand sales are closely balanced for S&T. Also, the point that CN has a strong equipment orientation is well taken.

Still, the Internet has had a substantial impact on ad revenues for a lot of niche magazines, including S&T and Astronomy. This fact will drive changes to the format and orientation of the affected magazines. If they don't find a way to change their model to accommodate lower ad revenues, they won't remain viable long term. And the perception that something is ailing both S&T and Astronomy is wide-spread. It is not limited to CN participants.

My own interests in astronomy tend to be much more hobby than cosmology oriented, so, from a personal perspective, making the magazine more hobby-oriented would make it more appealing to me. As I previously noted, a number of excellent hobby publications show this business model can be successful regardless of the Internet. I do agree that the quality of the article content is critical.

--------------------

Fiske Miles
Nikon 8x42 LX / 12x50 SE Binos
Mini Borg 60ED, TV-101, AT80Ach, XT-8, C11/CI-700, 22-Inch Dob
Way too many Nagler eyepieces
http://www.fiskemiles.blogspot.com/
www.fiskemiles.com


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Jay_Bird
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Re: The Trouble with the Magazines new [Re: Fiske]
      #2497699 - 07/03/08 02:56 PM

I will throw in my last $.02 (promise) to say that I still like what I see each month. All I would ask for is a little more. And when I try to think of what more to add, I often recall ideas already featured in S&T from a broad variety of recent topics (which is what I want), for example: observing sun haloes or auras from pollen and dust, new planet probe summaries, ATM projects (maybe I have a longer memory here for interesting projects from the last 12 or 24 issues not the last 1 or 2), lunar eclipse primer, etc.,...

The present observing columns offer plenty for my 3", 5" & 8" scopes and handheld binos.

I also think S&T was a steal at the last renewal special offer of about $3 per issue, and I'd pay a little more for another few pages of content (like another feature or few columns per month). Approaching $60 a year I'd have a tough choice vs. selected book purchases, and CEO approval, so I would not want to see a pricing shift as some have suggested. The new paper is just noticably different to me and does not seem to be a calamity.

The S&T of yore was a product of avid ATM times (the days of model-building, HAM radio, and wood shop as others already said), intense post-Sputnick public interest by an audience just finished assimilating color TV and FM radio, and graced by Cave, Questar, Star-Liner, Optical Craftsman and Edmunds ads - so don't somehow make the magazine shoulder all the responsibility for what's changed since.

Thanks for the link to the Popular Astronomy discussion in beginners forum, Desertstars.

Good luck to the magazines in changing times.

--------------------
'these things stand like stone - kindness in another's troubles, courage in your own' Gordon


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mcoren
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Re: The Trouble with the Magazines new [Re: Jay_Bird]
      #2497846 - 07/03/08 04:24 PM


Since I earlier wrote about what I found annoying about S&T, let me balance that with what I think they do well, because I have been a subscriber for the past four years, and before that I was a subscriber briefly in the early 1990's.

I think they do a good job balancing their coverage. Every issue covers a range of topics including cosmology, planetary science, observing, astrophotography, equipment reviews, book reviews, ATM, history, and local/regional events. While the balance changes from month to month and not every article may be the most interesting to me, there is enough there to keep me aware of many of the latest developments in astronomy, not just in my "favorite" areas.

I think they also do a good job appealing to a broad range of readership levels. Tony wrote about the variety of objects in Sue French's columns. I'll also mention Tony's recent article on using finder scopes, which was clearly aimed at the novice telescope user. It's a difficult balance to maintain. Too far one way, and you overwhelm the novices; too far the other way, and you alienate the long-time readers who complain the magazine has "dumbed down."

I also think the level of advertising is good. This is also a difficult balance that editors must maintain, particularly for a publication that contains product reviews. Yes, there are many other ways to find out about new products on the internet, but there are only a few astronomy-related e-commerce sites that I like to check regularly. The ads in S&T are often a good, passive way to learn about new products.

Finally, I think it's awesome that Tony and Sean are regular contributors to the forums here on CN, and not just when the conversation turns to S&T or astronomy publications in general. It's great to have you guys here!!! If any representatives from Astronomy magazine are following this thread--and it definitely pertains to that publication as well--then they are being conspicuously silent.

One last, unrelated thought: Someone made a comparison of S&T to Popular Photography earlier in this thread. Popular Photography has recently begun printing different covers for subscribers and newsstands. Subscribers get an artistic photograph on their magazine covers, newsstand readers generally see the latest whiz-bang DSLR on the cover. I guess the editors figured the DSLR photo would get more attention on the rack and sell more magazines. It's one of the adaptations they had to make in order to survive.

--------------------
Mike
Orion SkyQuest XT10

Suburban Washington DC



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cpsTN
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Re: The Trouble with the Magazines new [Re: Larry Geary]
      #2498081 - 07/03/08 06:56 PM

I agree that mags are dying. I think it has less to do with energy and more to do with the fact that mags are expensive, and younger people are not wanting to pay for them since they can get much of the same info from the net. This, in turn is causing the price to increase for the ones of us (myself included) who do subscribe -- and around and around the cycle goes.

I do, like the article suggested, think we should have the opportunity to download the whole mag in PDF and subscribe with a debit/credit card. I would do it to keep the two big ones alive. My $.02

--------------------
Charles P. Sands

Zhumell 8" f/5.9 dob
Looking Up since 1982

The heavens declare the glory of God;
and the firmament sheweth His handywork
(Psalm 19:1)



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swalker
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Re: The Trouble with the Magazines new [Re: cpsTN]
      #2498774 - 07/04/08 06:34 AM

It's interesting reading the comments in this thread.
I'll keep most of my opinions to myself here, some I agree with, others not so much.

It's interesting to note that CN readers have strong opinions on what S&T should or shouldn't be doing, much more so than the other publications.

--------------------
12.5" f/5.1 Newt
10" f/4.5 Newt
4.25" f/4 Astrograph
80mm f/10 refractor
70mm Mak Cass
40mm PST
Millennium Mount EQ
TI ProDome #002


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Rick Woods
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Re: The Trouble with the Magazines new [Re: swalker]
      #2499206 - 07/04/08 12:07 PM

Quote:

It's interesting to note that CN readers have strong opinions on what S&T should or shouldn't be doing, much more so than the other publications.



That's because S&T is the Standard Candle, Sean. The bar is higher for you guys than for the others.
Everyone knows the old days are gone. Magazines aren't the venue for late-breaking news anymore; and other than that, not much really happens in the sky. M51 is always M51, etc. Nevertheless, everyone is expecting S&T to somehow retain that premier position it's had for nearly a century. Mission impossible? Maybe. But I know you guys will give it hell, and I suspect you'll be the Last Man Standing when the smoke clears.

PS: Is S&T going to do a wrap-up of the recent Mars apparition? I always enjoy comparing my experiences with those of other observers.

--------------------
- Rick
14" LX200GPS
8" Meade 826C


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Jeff Morgan
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Re: The Trouble with the Magazines new [Re: swalker]
      #2499623 - 07/04/08 04:12 PM

Quote:

It's interesting to note that CN readers have strong opinions on what S&T should or shouldn't be doing, much more so than the other publications.




And I hope that you folks take some encouragement from the level of interest as demonstrated in this thread. I have been subscribing 20+ years and have read the back issues to the beginning. Sometimes I have been a little frustrated with the value proposition, but I sincerely hope to subscribe for many, many more years.

Your move.

--------------------
Jeff Morgan
Prescott, AZ
Wile E. Coyote School of Telescope Making


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GJJim
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Re: The Trouble with the Magazines new [Re: swalker]
      #2499652 - 07/04/08 04:34 PM

Quote:

It's interesting to note that CN readers have strong opinions on what S&T should or shouldn't be doing, much more so than the other publications.




Perhaps it's not so much about what you are (or aren't) doing, but about what has been lost and discarded. Great magazines have a gestalt. The S&T I grew up with was nothing less than the vision of one man, Charles Federer. From the stylish cover to the carefully edited content, Federer made sure each issue remained true to his vision. Politics and societal issues were simply not a part what he considered appropriate content and he kept them off the pages of S&T even through the turbulent '60s and '70s. The gestalt changed with his retirement, and although S&T caught a financial break with the mid-'80s comet craze, I don't think it ever found a suitable replacement for Federer's vision and steady editorial hand.

To be fair, the same thing happened to Scientific American magazine when it's long-time editor retired. The new editors lost focus and veered into some strange political territory that shocked many long term readers and IMO cost them a big portion of their subscriber base.

Edited by GJJim (07/04/08 04:45 PM)


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jake47
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Re: The Trouble with the Magazines new [Re: Mike Loffland]
      #2499676 - 07/04/08 04:47 PM

I see my opinions mirrored here and in many of the replies. Two biggest difficulties are cost and the internet. Although the problems that some talk about began before the general economy started diving, the costs for paper and distribution have been hurting all publications for quite a while now.

As far as internet competition, the key should be to do what the internet can't. I agree with those who say they like the feel and portability of a magazine. I haven't learned to curl up with a good laptop yet.

One thing Rod mentioned was the confession (one we all should make) that he read the magazines for the ads as much as the articles - sort of the centerfold effect, all that gear porn. The ads have gotten smaller and don't generate quite the visceral drooling as they once did. Some of the thickest magazines out there are the glamour and home magazines which are filled to distraction with ads. Have you ever looked in a Vogue magazine? There is no content. It is all ads. They would get in the way if you were looking for content, but that is because my attention is not drawn to lipstick or vacuum cleaner ads. But if they were giant pages of telescopes and eyepieces - that would be different. I just love those juicy Televue ads. Not many companies can afford giant ads, but what if the price of ads went down? Down enough to generate more of them. Would the lower price of ads, but more pages of them, generate the revenue to pay for themselves paper and ink wise? Just asking, because I would love to see what kind of design and layout and presentation some of our smaller companies could generate if they had the space to do so. That way the ads, rather than just a way to finance the magazine could be seen as an attraction. My students always told me the ads in their glamor mags were the main reason they bought them.

2cents.

--------------------
Jim in Texas
NS11GPS (Celeste)
C6S-GT (Celia)
SV 85S (Stella)
SV66 (Red)
Pentax Binoculars (the Twins)


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mtngoat62
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Re: The Trouble with the Magazines new [Re: Mike Loffland]
      #2500528 - 07/05/08 10:12 AM

The only magazine that I was very, very sad to see go was Night Sky that was published by Sky and Telescope . I let go my S&T and Astronomy subsciptions in favor of this one magazine. The subscription to Night Sky was in my son's name because he found the articles useful besides interesting and I wanted him to go with it. We have the premier issue to the very last. We were very surprised and disappointed when we received a postcard saying the Mar/Apr 2007 was the last issue. I contacted the editor and they wrote back that 'it did not make enough money'.

Night Sky contained articles that beginner backyard astronomers (me) were interested in and my son was interested in. Yes, there are kids who are interested in looking through a telescope and finding objects and reading about them.
We loved the interesting articles: The Sky Tonight, Constellation Close-Up, Take A Star-Hop, Science Spotlight, Other Worlds, Tools of the Trade which included Skill Builders, Choosing & Using, Gearing Up, etc.

The articles were very helpful for hands on astronomy. Simple, helpful instructions not only for finding and observing but also on how to use your gear or tools of the trade. We liked it because it wasn't full of complicated theories about things my son and I couldn't even begin to understand.

What happened to 'keep it simple'? This is just my 2 cents. Now, we do not subscribe to anything.

We do appreciate the 'Small Wonders' articles on CN and print these out and keep them in a binder. It has a touch of what Night Sky magazine was about.

--------------------
Laurie

Orion 10XTi f/4.7
Pentax XWs
5mm,7mm,10mm,14mm,20mm,30mm
DGM NPB filter
Orion O-III filter
Baader Moon & Skyglow Filter
Telrad Finder
Astro Chair
Howie Glatter Collimator w/Barlow


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Glassthrower
Vendor - Galactic Stone & Ironworks
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Re: The Trouble with the Magazines new [Re: jake47]
      #2500535 - 07/05/08 10:19 AM

I read Rod's article with great interest (and pleasure), but what I found most intereting was the discussion his article started. After reading the entire thread, it dawned on me exactly what these old magazines are missing - reader participation. The internet has spoiled us all on actively participating in a dynamic environment. Even gaming consoles are going online for dynamic interaction - playing against your brother in the living room is no longer enough, one has to play against 16+ people located on different continents.

I've always been a bibliophile whose book collection took up more space in my bedroom than furniture. Piles of magazines were stuffed in every nook and cranny. Most of them are gone now, except for a few sentimental favorites, and some reference works - like Burnham's and meteorite books. The internet made them expendable. And while I certainly cringe at the thought of a bookless/paperless world, I can understand the utility of an electronic and dynamic community. Rod mentions in his article that CN, AM, and Yahoo have become the new clearinghouses of gear reviews and news - and that is true. But they are also online communities where every visitor can participate by sharing their experiences, photos, or opinions. (the latter of which can be entertaining if not informative)

Steve Coe also mentioned this fact - magazines are one way avenues of information. This is useful if the magazine's writers are authoritative and it can provide a clear noise-free environment to learn/enjoy. I agree that this should never be eliminated.

But CN and AM have some authoritative voices of their own. There are regular contributors and posters here on CN who are experts in their fields - some more so than the professional paid writers for the big guys. And the reader can vicariously participate by posting his reactions to the news/article/review, like we are now doing here. It's a sense of fellowship that is missing from the one-way venue of print magazines. Only one magazine that I can think of is managing to bridge the gap with success - Astronomy Technology Today. Gary Parkerson has created a print magazine that has an online version (as Rod mentioned), and many (most) of the articles are written by contributors from the readership. Unlike the big boys who rarely answer letters to the editor, a letter to ATT's editor may result in writing an article for the magazine and getting one's mug listed in the masthead. The articles are written by amateurs and ATM'ers for amateurs and ATM'ers - not airport patrons or impulse buyers. There's no fat in it, just a nice lean packet of astro news and reviews. By allowing a large percentage of articles to be published from the ranks of the contributing writers, ATT is becoming a proto-community of it's own. There is some audience participation - which touches on the feeling of fellowship that we enjoy online. Gary's format has won me over as a regular reader and likely longtime subscriber - and not just because he let me publish an article or two in it's pages.

Yup indeed, times are a changin' I reckon - says this bayou stargazer.

FWIW, the last time I bought a copy of the big guys was to see a Tom Trusock review and before that it was to read a short article by Tom Watson. So, if the bigguns want more of my newstand dollars, they should put in more CN writers.

Regards and clear skies,

MikeG

--------------------
Michael Gilmer - Member of the Meteoritical Society & Collector of Falling Stars.



Galactic Stone & Ironworks - Buy/Sell/Trade Meteorites, Moon Rocks, Mars Rocks, & 35 different falls and types!



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PhilH
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Re: The Trouble with the Magazines new [Re: mcoren]
      #2500947 - 07/05/08 02:06 PM

Quote:

If any representatives from Astronomy magazine are following this thread--and it definitely pertains to that publication as well--then they are being conspicuously silent.




I am finding this to be very interesting thread on several levels, some professional and some personal. First, I want to make it clear up front that any opinions I state here are purely my own and do not in any way reflect those of Astronomy magazine, for which I do a fair amount of writing. And second, realize that I am not full-time staff of the magazine; I am strictly a freelancer.

Okay, that said, Unk's original blog was very thought provoking. Like Rod, I grew up in a time when the anticipation of getting in the mail any astro magazine that I subscribed to, be it S&T or Astronomy, or some now deceased titles like Modern Astronomy or Observer's Sky, was almost too much to bear.

Over the years, the surviving magazines have evolved to reflect the times as well as the state of the hobby. Witness the shift from telescope making in the 1960s to the SCT/astrophotography revolution of the 1970s, and later the giant Dob movement in the 1980s. Through it all, both Astronomy and S&T did good jobs keeping up with the changes, and in some cases, leading the charge themselves.

But society overall has changed in ways that the magazines can't do, nor can any print medium for that matter. Today, we expect instant information, instant answers to our questions without minimal independent research, and we want all of that for free.

No doubt about it, the Internet has been a boon. Instant communication, free exchange of information, and immediate access to news are just three of the ways that the Internet has impacted our lives. I know many amateurs who have let their long-time subscriptions to both magazines lapse simply because they can find all they need to support their interest on-line. "Why buy the cow when they're giving away the milk for free?"

Although that is true, the problem is -- and others, including Tom T, have already stated this previously in this thread -- on the Internet, everything is taken as being equal. The idea of editing, reviewing, authenticating, or for that matter, just proofreading articles, web sites, and yes, even blogs, all seem to be things of the past. Web sites on all sorts of topics are created and released without ever bothering to check if they're factually correct. And yet, the vast majority of people will take them as gospel. Yes, immediate information is great, but only if it accurate. Otherwise, it's garbage.

But how to tell the good from the bad? That's a point I always raise to students in the college classes that I teach. Someone in this thread earlier said it's easy to tell good from bad, but I'd take exception to that. There are plenty of web sites that sound good at first, but prove bogus ultimately. Really, unless you know the subject matter yourself, or unless you know the source is unimpeachable, then you have no way of knowing what's right from what's wrong. The author could be writing out of ignorance. Or he could be writing to purposely try to mislead visitors. Either way, misinformation is being perpetuated.

Magazines, however, have trained, skilled editors who ensure, to the best of their ability, that everything hitting the printed page is accurate. I've seen that myself a few times when I've sent in my binocular column to my editor at Astronomy, only to have him write me back with questions/corrections. No one is infallible, which is why peer review is so important. Many web sites are missing that key element.

Okay, one more thing, and then I'll step off my soapbox. Rod makes an excellent point that print media is a one-way street. Both magazines do have blogs where readers can comment, and Astronomy.com maintains forums for readers to chime in, but by and large, he's right. He's even righter when it comes to book authors. Rod is one of only three I can think of who maintain active web sites as extensions for his books. (The other two are Bob Thompson and moi.) I've long held that authors and readers need to be able to communicate with each other. Whether the reader has a question, a correction, a complaint, or just wants to say "thanks," he or she should be able to get in touch with the author directly. To be honest, I suspect a lot of authors don't want that openness. But I, for one, and I suspect Ron (and Bob), as well, thrive on it. I know for an absolute fact that the later editions of my book Star Ware have been better because of reader input.

Okay, that's enough spouting off. The bottom line is that I think that both magazines can and will survive in this age of instant, if not often erroneous, gratification. We consumers, as readers, however, must recognize that we often get what we pay for. It isn't cheap to produce a decent magazine monthly. But the cost of comprising quality and integrity by avoiding review and fact-checking might be much more expensive to the hobby in general in the long run.

--------------------
Phil Harrington
"Binocular Universe" Columnist, Astronomy magazine
Author: Star Ware || Star Watch || Touring the Universe through Binoculars || et al...
http://www.philharrington.net
http://www.observingsites.com
"Two eyes are better than one!"


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Joel
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Re: The Trouble with the Magazines new [Re: PhilH]
      #2501100 - 07/05/08 03:37 PM

A good article Rod has written and many thoughtful replies.

My experience in this hobby only goes back four years so I pulled out my July 2004 copy of S&T that I bought off the newstand and compared it to the latest issue I have today. I am a subscriber to S&T, Astronomy and Astronomy Technology Today. I like magazines. My S&T is 30% smaller with a different binding as has been stated, but I think this may be a response to the economy of the astronomy community.

I have heard but can't speak first hand that astronomy vendors sales are down and as been documented in the CN forums, Meade appears to be fighting for their life. Meade and Celestron had several multipage ads in the July 2004 issue and now Meade has maybe two pages and Celestron only seems to run small ads showing their premier dealers. Those full page glossy ads showing in detail the full line of scopes the big boys carried were great eye candy for a newbie to the hobby. I still scan the pages of both S&T and Astronomy before I read the articles for new ads but I always seem disappointed now.

I think that disposable incomes are down and hobbies (especially somewhat pricey ones like we have) are the first to be curtailed (as they should) when people's budgets get tighter. I don't know what the new publisher's strategic vision is but I can't help but think that economic pressures are causing alot of the "decline" in the publications maybe as much or more so than the internet.

--------------------
Joel

10" LX200GPS UHTC-SMT
Vixen 80EDsf
Canon unmodded 350D
QHY8
Turkey Hill Observatory


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Rick Woods
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Sky & Telescope binding new [Re: Joel]
      #2501654 - 07/05/08 09:22 PM

Quote:

My S&T is 30% smaller with a different binding as has been stated...



A lot of the more recent subscribers might be confused about S&T's binding.

The "perfect" binding everyone misses (me included) was introduced with the July 1997 issue, and used through September 2007. 10 years. From the dawn of time through June of 1997, S&T used the same type binding it's using now. It was a great experiment and a successful one in my opinion; but you're right, economics probably made it untenable. So, they haven't slipped, they've just gone back to the old way of doing it.

--------------------
- Rick
14" LX200GPS
8" Meade 826C


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Larry Geary
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Re: The Trouble with the Magazines new [Re: PhilH]
      #2501776 - 07/05/08 10:50 PM

PhilH, I think you may be confusing the medium with the message, or at least the messenger.

Your post was thoughtful and well written, with only one typo. I don't think you submitted it to peer review. You were able to produce a good piece of work because you are a good and conscientious writer.

On the other hand, I have frequently had the misfortune of spending $59.95 on a 750 page computer programming book only to find three misspellings and a technical error in the first paragraph of Chapter 1, and things usually go downhill from there. Peer review does no good if both author and reviewer are illiterates.

On the web, there are well written and researched blogs, and others that just dribble off somebody's keyboard. Most are done for fun or to try to inform. Some make money, but I have seen politically edgy blogs start to pull their punches and even edit or delete comments once they have to think about retaining their advertisers.

S&T and Astronomy produce good, high quality writing because they have good, high quality writers. We all want that to continue. What will inevitably have to change is the medium and the business model. I have no clue what that new model could or should be, but it might behoove the writers of both magazines to begin to experiment and see if they can find - or even create - such a model.

--------------------
1-20-2013


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