I think the Internet gives these magazines opportunities.
The issue for these publishers should be how to use the Internet to enhance revenue rather than to see the Internet as competition.
Many here have expressed their attraction to 'hard copy'. I use the Internet a lot but I still appreciate reading from professionally produced magazines.
Why not provide a content-on-demand capability to enhance each issue? Let users choose at least some of the content of each 'issue' (see below) by making selections from a registered, online account.
I'd pay an annual subscription fee, but I'd actually be paying for print-on-demand privileges for a fixed number of issues or fixed number of pages.
I'd get a magazine tailored to my interests, targeted advertising, plus content selected by the editors.
Peter
(I'd also be willing to pay for a bigger picture of Sue French )
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